Following a long-running tenure on the Las Vegas strip, the performers from the revue Jubilee! took a final choreographed kick in 2016. The extravaganza, known for its intricate costumes designed by style icon Bob Mackie, closed its doors due to dwindling audience numbers and critical commentators who described it as a spectacle “a relic of another era”.
Currently, almost a decade later, the showgirl, or at least the showgirl style, is making a comeback.
The Master of Sequins
Referred to as the “king of sparkle”, Mackie has made over-the-top stage sparkle his signature style, dressing everyone from screen legends to music superstars. Earlier this month, a “see-through” bodysuit he made for Cher in 1978 sold for $57,600, seven times its estimated price, while a metallic fringed bodysuit with shiny wings that Mackie designed for Tina Turner for a 1977 performance sold for $19,200.
“I believe it looks more enticing for the new generation of stars who is seeking something other than what they grew up with”, he told a publication. “New stars are embracing a theatrical, more spectacular, show-stopping, memorable statement.”
A Pop Culture Resurgence
It’s a look that glided all the way to the epicenter of mainstream fashion in 2025 thanks to Taylor Swift. In the past few months, the cultural juggernaut wore one of Mackie’s classic Jubilee! costumes on the cover of her 12th studio album. The crystal-covered bra and thong, plumed armbands and shimmering headpiece were ideal for a record titled The Life of a Showgirl.
She isn't alone. This year, glamorous nods have been adopted by singers including Sabrina Carpenter as they zoomed across world tours in sparkles, cut-outs and ostrich feathers, spotlighted against overstated sets. Lipa’s stylist a fashion expert mentioned in an interview with a style publication he wanted to bring “a showgirl spirit” to her Radical Optimism tour – drawing from pictures from the 50s, her performers wafted giant ostrich feather fans.
Pulling from History
Modern stars and other chart toppers also draw on 19th-century entertainment forms, including classic theater and dance line references. The outcome are worlds away from the late-century teen pop of crop tops and baggy pants, and urban dance moves that were popular earlier.
But certain observers are convinced with this glamour resurgence. A former performer, a ex- Jubilee! showgirl who danced in the 00s says the trend is “confusing”. She thinks the word term is being “employed as an umbrella term encompassing everything from The Radio City Rockettes to Broadway performers and now seemingly modern pop stars.”
The Coveted Vintage Look
For gen Z and modern stars, Mackie’s classic designs have become highly covetable. In 2024, a famous actress gave a nod to one of Mackie’s first major stars, Cher, when the star wore a see-through beaded dress designed by the designer in 2001, which was inspired by one he designed for Cher to wear in 1967. Subsequently, Miley Cyrus paid an significant price to buy the Mackie beaded mini dress she had worn earlier in the year to perform at the Grammys. In September, Sabrina Carpenter wore a trio of retro Mackie designs at the MTV Video Music Awards. They are also a favorite among collectors.
“The showgirl aesthetic evoke fond memories for a historical elegance,” says Su Kim Chung, a curator at the an academic institution, who documents the story of showgirls. “Today it is considered a sort of ‘safe’ allure because it has been adapted. It has got all the glamour, the crystals and the shine but without the bare skin.”
A Than Just Fashion: An Symbol of Vegas
Chung says this figure are central to the iconography of Sin City. She points to one-time leader Oscar Goodman who, during civic functions, was flanked by two showgirls. Even though Las Vegas currently lacks any showgirl-based productions, Jung says they are still featured as an logo of the city, showing up at conventions and in promotional material. “The showgirl is still a lasting icon of Vegas spectacle,” she says.
The Allure of Transformation
The former showgirl says the complete change of a showgirl persona is part of the allure. This is a notion the singer hints at in a latest behind-the-scenes film that captures the behind-the-scenes action from her extensive 2023 Eras tour, which included gruelling practice sessions, gym sessions and numerous performances across dozens of cities, each running for 3.5 hours.
The performer recalls her own stage routines as “like running a marathon in stilettos every night”. Her headdress was 34lbs. “I had to wear it all the way up the steps to the performance area from the green rooms three floors below in the lower level. I had to start early for my cue so I could recover before I performed. You are working hard the whole time but maintaining this fantasy that it’s effortless and beautiful and dreamlike.”
Perhaps this is where the fascination of the showgirl really lies. In the complexity of 2025 there is a craving for fantasy. Is there anyone better to turn to than such icons, who have always represented fantasy, flawlessness and a realm where nobody makes a mistake.